I am delighted to unveil our latest marketing campaign to
promote some of the branded sports related products we supply at Legends
We have built on our successful ‘The power of branding’
campaign combining a striking photo with a catchy slogan for business related
products. It’s been hard work out on the golf course, on rugby pitches and in
the woods as locations for our 5 sports related products, but someone had to do
First up is our promotion for branded t-shirts, our number
one best-selling item. The image is of Niamh an international athlete running
and wearing a hugely popular Just Cool technical t-shirt with the slogan ‘Your
pace or mine.’
This t-shirt photo took almost no time to shoot. During the
same session however we tried to do a clever set up for water bottles. The idea
involved squirting water but it ended up being too cold and too windy and
photographer Shaun Ward thought quickly on his feet and came up with this athlete,
bag, bottle composition which I think works very well.
Message on a bottle may well be borrowed from our business
campaign but it is too good a slogan to ignore!
Murrayshall was our venue for the golf photos and many
thanks to Golf professional Alan Reid for being so helpful and allowing us to
use the 17th green as the backdrop for our two golf photos.
Dad always told me that ‘It never rains on a golf course’
and for many years I believed him! So this was the thinking for the umbrella
shot. I probably should not share this with you but it did indeed rain during
the photo shoot. Classic April showers with a bit of sun as well!
Ivor Robson was the inspiration behind the ‘On the tee’ golf
ball photo as in ‘On the tee - Rory McIlroy.’ Ivor announced the players on the
first tee at European Tour events from 1975 until 2015. His soft Scottish tones
were much loved – and often impersonated - by players and spectators
Branded golf balls, tees and umbrellas are amongst a range
of golf products we supply and are perfect for Golf Days. Please see our golf
website for full details.
Finally, on a chilly evening by the side of the North Inch
rugby pitches we photographed the Law family wearing hoodies with suitable
sporting props. I spent a long time pondering over alleged clever slogans,
along the lines of ‘In the hood’ or ‘Hanging in the hood’ but I was wisely
advised that these were pretty dated and a bit lame.
Instead I went for stating the obvious with Man Hood, Girl
Hood, Boy Hood and Woman Hood which allowed us to show off four different styles
of hoody. I think it works well.
If you would like more information or indeed a quote for any
branded sports or events related products please get in touch via our Contact
Legends Promotional Products | The power of branding.